The Ready State

The Ready State Launch Email

The Ready State Email Logo

From: Kelly Starrett
Subject: I shut down MobilityWOD
Preview: Keep reading to find out why…

Hi [FIRST NAME],

After more than 10 years, I shut down Mobility|WOD. And I’m actually okay with that.

Because, like a caterpillar turning into a butterfly, we’ve evolved into something better…

Mobility|WOD is now The Ready State. And you’re going to love what we’re doing to celebrate.

>> Keep reading to see how you can get a free mobility ball and join an intimate, members-only video chat with me.

When we started Mobility|WOD in 2008, we were the only company focused on improving movement and range of motion. And we were responsible for bringing the term “mobility” into the mainstream. 

Over the next decade, we remained on the leading edge of movement, mobility, and recovery. But at its core, our message was always focused on helping you be more ready…Ready for your next race or your next workout. Ready to run around with your kids. Ready for anything life throws your way.

Improving mobility and range of motion will always be at the heart of what we do at The Ready State. But as we like to say, your body is a complex “system of systems.” And that means a conversation about recovery that only focuses on mobility is incomplete. So by becoming The Ready State, we can now have a more complete discussion of other key topics — like sleep, downregulation, nutrition, and more. 

To support that vision, we’ve re-built our website from the ground up — making it easier to use with a ton of new features and resources. That includes a brand-new program called Virtual Mobility Coach. It’s like having a virtual Kelly Starrett in your pocket to help you resolve pain, prevent injury, and improve athletic performance.

Virtual Mobility Coach gives you customized daily mobilization tailored to your body’s needs and activity schedule.

I’m SO pumped about how it came out, I want everyone to give it a try…

So this week only, I’ll send you a free mobility ball when you sign up for a 14-day free trial Virtual Mobility Coach.

The Ready State Email CTA

But you have to hurry because I only have 200 mobility balls to give away. Once they’re gone — they’re gone.

So sign up for a 100% free, 14-day trial of Virtual Mobility Coach now.

And that’s not all. I will also be hosting an intimate video chat exclusively for Virtual Mobility Coach members at 12:00 p.m. PT on Monday, 9/9. So if you sign up now, you’ll get access to this members-only online event, too.

Last — make sure you check out our EPIC behind-the-scenes launch video. It’s like the TV show The Office…but for The Ready State. (And more hilarious.)

The Ready State Launch Video Thumbnail

Stay supple,

-Kelly

From: Kelly Starrett
Subject: I shut down MobilityWOD
Preview: Keep reading to find out why…

Hi [FIRST NAME],

After more than 10 years, I shut down Mobility|WOD. And I’m actually okay with that.

Because, like a caterpillar turning into a butterfly, we’ve evolved into something better…

Mobility|WOD is now The Ready State. And you’re going to love what we’re doing to celebrate.

>> Keep reading to see how you can get a free mobility ball and join an intimate, members-only video chat with me.

When we started Mobility|WOD in 2008, we were the only company focused on improving movement and range of motion. And we were responsible for bringing the term “mobility” into the mainstream. 

Over the next decade, we remained on the leading edge of movement, mobility, and recovery. But at its core, our message was always focused on helping you be more ready…Ready for your next race or your next workout. Ready to run around with your kids. Ready for anything life throws your way.

Improving mobility and range of motion will always be at the heart of what we do at The Ready State. But as we like to say, your body is a complex “system of systems.” And that means a conversation about recovery that only focuses on mobility is incomplete. So by becoming The Ready State, we can now have a more complete discussion of other key topics — like sleep, downregulation, nutrition, and more. 

To support that vision, we’ve re-built our website from the ground up — making it easier to use with a ton of new features and resources. That includes a brand-new program called Virtual Mobility Coach. It’s like having a virtual Kelly Starrett in your pocket to help you resolve pain, prevent injury, and improve athletic performance.

Virtual Mobility Coach gives you customized daily mobilization tailored to your body’s needs and activity schedule.

I’m SO pumped about how it came out, I want everyone to give it a try…

So this week only, I’ll send you a free mobility ball when you sign up for a 14-day free trial Virtual Mobility Coach.

The Ready State Email CTA

But you have to hurry because I only have 200 mobility balls to give away. Once they’re gone — they’re gone.

So sign up for a 100% free, 14-day trial of Virtual Mobility Coach now.

And that’s not all. I will also be hosting an intimate video chat exclusively for Virtual Mobility Coach members at 12:00 p.m. PT on Monday, 9/9. So if you sign up now, you’ll get access to this members-only online event, too.

Last — make sure you check out our EPIC behind-the-scenes launch video. It’s like the TV show The Office…but for The Ready State. (And more hilarious.)

The Ready State Launch Video Thumbnail

Stay supple,

-Kelly

From: Kelly Starrett
Subject: I shut down MobilityWOD
Preview: Keep reading to find out why…

Hi [FIRST NAME],

After more than 10 years, I shut down Mobility|WOD. And I’m actually okay with that.

Because, like a caterpillar turning into a butterfly, we’ve evolved into something better…

Mobility|WOD is now The Ready State. And you’re going to love what we’re doing to celebrate.

>> Keep reading to see how you can get a free mobility ball and join an intimate, members-only video chat with me.

When we started Mobility|WOD in 2008, we were the only company focused on improving movement and range of motion. And we were responsible for bringing the term “mobility” into the mainstream. 

Over the next decade, we remained on the leading edge of movement, mobility, and recovery. But at its core, our message was always focused on helping you be more ready…Ready for your next race or your next workout. Ready to run around with your kids. Ready for anything life throws your way.

Improving mobility and range of motion will always be at the heart of what we do at The Ready State. But as we like to say, your body is a complex “system of systems.” And that means a conversation about recovery that only focuses on mobility is incomplete. So by becoming The Ready State, we can now have a more complete discussion of other key topics — like sleep, downregulation, nutrition, and more. 

To support that vision, we’ve re-built our website from the ground up — making it easier to use with a ton of new features and resources. That includes a brand-new program called Virtual Mobility Coach. It’s like having a virtual Kelly Starrett in your pocket to help you resolve pain, prevent injury, and improve athletic performance.

Virtual Mobility Coach gives you customized daily mobilization tailored to your body’s needs and activity schedule.

I’m SO pumped about how it came out, I want everyone to give it a try…

So this week only, I’ll send you a free mobility ball when you sign up for a 14-day free trial Virtual Mobility Coach.

The Ready State Email CTA

But you have to hurry because I only have 200 mobility balls to give away. Once they’re gone — they’re gone.

So sign up for a 100% free, 14-day trial of Virtual Mobility Coach now.

And that’s not all. I will also be hosting an intimate video chat exclusively for Virtual Mobility Coach members at 12:00 p.m. PT on Monday, 9/9. So if you sign up now, you’ll get access to this members-only online event, too.

Last — make sure you check out our EPIC behind-the-scenes launch video. It’s like the TV show The Office…but for The Ready State. (And more hilarious.)

The Ready State Launch Video Thumbnail

Stay supple,

-Kelly

From: Kelly Starrett
Subject: I shut down MobilityWOD
Preview: Keep reading to find out why…

Hi [FIRST NAME],

After more than 10 years, I shut down Mobility|WOD. And I’m actually okay with that.

Because, like a caterpillar turning into a butterfly, we’ve evolved into something better…

Mobility|WOD is now The Ready State. And you’re going to love what we’re doing to celebrate.

>> Keep reading to see how you can get a free mobility ball and join an intimate, members-only video chat with me.

When we started Mobility|WOD in 2008, we were the only company focused on improving movement and range of motion. And we were responsible for bringing the term “mobility” into the mainstream. 

Over the next decade, we remained on the leading edge of movement, mobility, and recovery. But at its core, our message was always focused on helping you be more ready…Ready for your next race or your next workout. Ready to run around with your kids. Ready for anything life throws your way.

Improving mobility and range of motion will always be at the heart of what we do at The Ready State. But as we like to say, your body is a complex “system of systems.” And that means a conversation about recovery that only focuses on mobility is incomplete. So by becoming The Ready State, we can now have a more complete discussion of other key topics — like sleep, downregulation, nutrition, and more. 

To support that vision, we’ve re-built our website from the ground up — making it easier to use with a ton of new features and resources. That includes a brand-new program called Virtual Mobility Coach. It’s like having a virtual Kelly Starrett in your pocket to help you resolve pain, prevent injury, and improve athletic performance.

Virtual Mobility Coach gives you customized daily mobilization tailored to your body’s needs and activity schedule.

I’m SO pumped about how it came out, I want everyone to give it a try…

So this week only, I’ll send you a free mobility ball when you sign up for a 14-day free trial Virtual Mobility Coach.

The Ready State Email CTA

But you have to hurry because I only have 200 mobility balls to give away. Once they’re gone — they’re gone.

So sign up for a 100% free, 14-day trial of Virtual Mobility Coach now.

And that’s not all. I will also be hosting an intimate video chat exclusively for Virtual Mobility Coach members at 12:00 p.m. PT on Monday, 9/9. So if you sign up now, you’ll get access to this members-only online event, too.

Last — make sure you check out our EPIC behind-the-scenes launch video. It’s like the TV show The Office…but for The Ready State. (And more hilarious.)

The Ready State Launch Video Thumbnail

Stay supple,

-Kelly

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